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marketingFOLIO Launches New Benchmarking Study: 2013 Social Business Readiness in the Logistics Services Industry

It's 2013 and 'social business' is top of the agenda for the industrial B2B marketer.  We invite you to participate in a very important research study designed to uncover how organizations in the B2B universe are deploying 'social media' to advance their business objectives. marketingFOLIO is investigating how companies gather and use data about markets, customers, and value chains to improve business performance. Since there are divergent views of social media, to maximize the benchmarking value of this research, we encourage you to share the survey links with your colleagues.