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Years ago, a senior colleague confided that he valued my thought process. Well, at the time, . . .

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Niche Marketing Strategy that Works Like Fly Paper

Six B2B Essentials for Launching the "New New" Mousetrap

The B2B Buyer's Lament

The Half-Life of B2B Marketing

Mind Your B2B Social Network, Get More Business

The Social Media Counter-Revolution

B2B Market Research: Peer-less Insight

Women in Logistics: Is industry exploiting us (enough)?

Don't Mistake Responsiveness for Strategy

The Great Industrial Marketing Treasure Hunt

A Billion and Counting

What would Darwin do?

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